Reviewed · BORA BORA TOURS
Private – Introduction to wine – Bora Bora Wine Tastings
Bora Bora Wine Tastings turns a beautiful island afternoon into a practical lesson in wine. At Saint-James restaurant, sommelier Alan leads a private tasting of wines and liquors, then shows you how food and wine can improve each other. His background includes work with two and three Michelin-starred restaurants.
I like the private format, which keeps the session relaxed and lets Alan adjust the lesson to your level. I also like the food pairing, since you are not simply sipping glasses and memorizing grape names. The main consideration is the price: $800 per group is good value for six people, but expensive for one or two.
Key points to know

- A two-hour private class: Your group alone takes part, with no strangers joining the table.
- Led by sommelier Alan: The lesson covers tasting technique, wine styles, and pairing food with wine.
- Held at Saint-James: The restaurant offers one of Bora Bora’s best wine cellars and the option to stay for dinner.
- More than wine: Depending on the tasting level, you may sample several wines and liquors with appetizers.
- Best for curious beginners: You do not need prior wine knowledge, and the instruction moves step by step.
- Best group value: The $800 rate covers up to six people, with pickup offered and a mobile ticket.
A useful wine lesson in Bora Bora

Bora Bora is famous for lagoons, overwater bungalows, and slow afternoons. Wine education may not be the first activity you picture here, but that is part of its appeal. This tasting gives you something structured to do between beach time and dinner, while also improving one of the most enjoyable parts of a French Polynesian holiday: eating well.
The focus is not on showing off technical terms. Alan teaches you how to taste wine and how to notice the way a wine changes when paired with food. That makes this a good choice if you know little about wine, or if you have ordered bottles for years but still feel unsure about what belongs with a meal.
You can expect a guided progression rather than a random flight of drinks. Alan explains the basics, lets you taste, and then connects the wine to small dishes or appetizers. The point is to train your palate and give you a method you can use after you leave Bora Bora.
That practical angle is the strongest reason to book. You are not only sampling drinks. You are learning how to make better choices at restaurants and at home.
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What happens during the two-hour session

The tasting runs for about two hours, from 3:30 PM to 5:30 PM. That timing works well for a late afternoon plan. You can enjoy the lesson before dinner, and you are not giving up a full morning on the water or an entire evening at a resort.
The exact order of the tasting can vary because different tasting levels and drink selections are available. Still, the experience follows a clear pattern.
First, Alan introduces the basics of tasting. You learn how to approach the glass, pay attention to aroma and flavor, and compare one drink with another. You do not need to arrive with a trained palate. The lesson is designed to take you through the process one step at a time.
Next comes the tasting itself. The selection can include multiple wines and liquors, with appetizers served alongside them. This matters because a wine can seem sharp, sweet, heavy, or dry on its own, then feel quite different with food. You get to observe that change rather than simply being told about it.
The pairing section is the heart of the class. Alan explains why certain combinations work and why others do not. You may find that a wine you would not choose by itself works very well with a particular bite of food. That is a useful lesson for anyone who enjoys dining but has never understood why a sommelier recommends one bottle over another.
The session also leaves room for questions. Since the booking is private, you can ask about a grape, region, style, or bottle without worrying about holding up a larger class. That personal attention is especially helpful for couples who have different levels of wine experience.
Why Saint-James makes a difference

The setting is Saint-James, one of Bora Bora’s best restaurants and a place with a strong wine cellar. The restaurant connection gives the tasting more purpose than a stand-alone sampling. You are learning in a dining environment where wine is part of the meal, not just the main attraction.
The restaurant also gives you an optional next step: staying for dinner. That is not required, but it can make the afternoon feel like one complete food-and-wine outing. Alan is happy to advise you on a dinner wine selection, which is useful if the cellar offers more choices than you know how to assess.
I would think of the tasting as a pre-dinner appointment rather than a replacement for dinner. Appetizers accompany the drinks, but the tasting lasts around two hours and is built around instruction. If you expect a full meal, plan to remain for dinner or arrange another meal afterward.
The setting may also appeal to people who want a more polished Bora Bora evening. This is not a casual beach bar tasting. It is tied to a serious restaurant and led by a sommelier with experience at two and three Michelin-starred establishments.
The private format and group value

The booking is private, and only your group takes part. That changes the feel of the experience. A couple can ask beginner questions without embarrassment, while a family or group of friends can compare reactions and preferences without being mixed with strangers.
The price is $800 per group of up to six people. For two people, that is a major splurge. For six, the cost works out to about $133 per person before any separate dinner expenses, making the value much stronger.
I would book it as a shared occasion rather than a quick add-on. If your group already enjoys wine, the private format gives you room to discuss more advanced preferences. If your group knows almost nothing about wine, Alan can begin with the fundamentals without making the lesson feel like a formal exam.
The price also reflects the setting and personal instruction. You are paying for the sommelier’s time, the private arrangement, the wines and liquors, the appetizers, and access to a restaurant with a notable cellar. That does not make it inexpensive, but it explains why the rate is much higher than a basic group tasting.
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What makes the instruction useful

The best part of this experience is its focus on pairing. Many tastings concentrate on identifying aromas or naming regions. Those skills can be fun, but they do not always help when you are sitting down to order dinner.
Here, the lesson connects tasting to real meals. You learn that wine and food can improve each other when the match is right. A dish may soften a wine, bring out fruit, balance acidity, or make a spirit taste different. You also begin to see why a bottle that tastes fine alone might not suit a particular plate.
That is valuable even if you never become a wine expert. You can use the same basic ideas when ordering French wine, choosing a bottle for seafood, or deciding between a lighter and fuller style. The lesson is aimed at education, but it has a clear practical payoff.
Alan’s professional background adds weight to the instruction, but you do not need to speak the language of fine dining to benefit. The experience is meant for different levels of wine knowledge, and the private structure allows the pace to match your group.
Several people who took the session described it as both thorough and fun. That combination matters. A serious lesson can become tiring if it turns into a lecture, while a casual tasting can leave you with little useful information. The goal here is to keep the education connected to the pleasure of eating and drinking.
Picking the right occasion

This suits a honeymoon particularly well. The late afternoon schedule creates a special event without taking over the whole day, and the private setting feels more personal than a large group class. It also works for an anniversary, birthday, or a small group of friends who want a break from boat trips and resort activities.
I would recommend it to:
- Wine beginners who want a clear introduction
- Couples looking for a polished food experience
- Small groups that can share the $800 price
- People planning dinner at Saint-James
- French wine fans who want advice from someone with strong restaurant experience
- Anyone who enjoys learning through tasting rather than reading about wine
I would hesitate if you do not drink wine or liquor, since the central activity is tasting several alcoholic drinks. I would also think twice if you want a low-cost activity or a full meal included in the stated price.
The experience may work for most people, and service animals are allowed. Still, anyone with a serious food or drink restriction should ask for details before booking, since the available tasting selections and appetizers are not specified.
Timing, pickup, and booking details

Pickup is offered, which can make the afternoon easier if you are staying away from Saint-James. The available time is listed as 3:30 PM to 5:30 PM, Monday through Sunday. Since no exact pickup point or transfer details are provided, confirm the arrangement when you book.
A mobile ticket is available, and confirmation is sent within 48 hours, subject to availability. The activity is often reserved about 20 days ahead, so I would not leave it until the last minute if the tasting is important to your itinerary.
The cancellation terms are straightforward. You receive a full refund if you cancel at least 24 hours before the local start time. Cancellations or changes made less than 24 hours ahead are not refunded or accepted.
How to get the most from the tasting

Arrive ready to pay attention, not just to drink. The value comes from noticing how each wine behaves with food, so rushing through the glasses would miss the main lesson.
It helps to tell Alan your group’s experience level and interests at the beginning. If you know little about wine, say so. If you already enjoy French wines or want help choosing a bottle for dinner, mention that too. The private structure gives him room to shape the conversation around you.
Take mental notes about what you like. You do not need to remember every grape or region. Instead, notice which styles seem fresh, full, dry, sweet, light, or intense, and which ones work best with the appetizers.
If you plan to eat at Saint-James afterward, treat the tasting as the first part of your evening. Ask for guidance on the dinner wine while your preferences are still fresh. That makes the optional dinner extension more useful than simply ordering another bottle at random.
Is Bora Bora Wine Tastings worth $800?
I would book this if you want a private, food-focused experience and can share the price with a group. The pairing lesson, personal instruction from Alan, Saint-James setting, appetizers, and optional dinner advice give the afternoon real substance.
For a couple, the decision is more personal. At $400 per person, it is a luxury purchase, but it may be worthwhile for a honeymoon or special celebration, especially if wine is already part of your interests. If you only want to sample a few drinks, the price will feel high.
Book it for the teaching and the private setting, not simply for the number of glasses. You should choose this experience if you want to leave Bora Bora with a better sense of how wine works with food. If that sounds more appealing than another standard resort activity, it is a smart splurge.
FAQ
How long does the wine tasting last?
The experience lasts about two hours, from 3:30 PM to 5:30 PM.
Where does the tasting take place?
The tasting is hosted by Saint-James restaurant in Bora Bora, which is known for its wine cellar.
Is the experience private?
Yes. Only your own group participates.
How many people can join the booking?
The $800 price covers a group of up to six people.
Is dinner included?
The tasting includes appetizers, but dinner is an optional addition at the restaurant and is not stated as part of the tasting price.
Can I cancel for a full refund?
Yes. You can cancel at least 24 hours before the local start time for a full refund. Changes or cancellations made less than 24 hours before the start are not accepted or refunded.
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